Discount store giant Dollar General has announced it will sell CBD cosmetic products in more than 1,000 stores in Tennessee and Kentucky.
The new range includes bath bombs, bath salts and face masks – but not ingestible or edible CBD merchandise.
“At Dollar General, the customer is at the center of all we do, and the addition of CBD items is an extension of our ongoing commitment to provide customers with a curated and affordable assortment of the products they seek,” said Jason Reiser, Dollar General’s executive vice president and chief merchandising officer.
“As with many of the products we carry in our stores, our decision to offer CBD products is based on customer interests or demands.”
The company is planning to expand the availability of its products to seven more US states by spring 2020.
As CBD explodes in popularity and consumer stigma drops away, major retailers throughout the US are starting to stock it.
Earlier this year leading hemp CBD extracts supplier Charlotte’s Web announced Kroger has begun carrying its products throughout the US.
Charlotte’s Web hopes to roll out its products to a total of 1,350 store locations in 22 states.
A company press release claims it is the largest distribution ever through a single retailer.
Kroger stores that will carry CBD products include Kroger, Dillons, Fry’s, Fred Meyer, King Soopers, Mariano’s, Pick ‘n Save, QFC, and Smith’s.
However, the The Food and Drug Administration is cracking down on CBD firms that it claims are violating the Federal Food, Drug, and Cosmetic Act.
The FDA also urged consumers to be wary of the safety of CBD products more broadly.
A statement reads: “Based on the lack of scientific information supporting the safety of CBD in food, the FDA is also indicating that it cannot conclude that CBD is generally recognised as safe (GRAS) among qualified experts for its use in human or animal food.”